Buying Myths

2 Myths Holding Back Home Buyers

2 Myths Holding Back Home Buyers | Simplifying The MarketFreddie Mac recently released a report entitled, “Perceptions of Down Payment Consumer Research.” Their research revealed that, “For many prospective homebuyers, saving for a down payment is the largest barrier to achieving the goal of homeownership. Part of the challenge for those planning to purchase a home is their perception of how much they will need to save […]

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The Benefits of a 20% Down Payment

The Benefits of a 20% Down Payment | Simplifying The MarketIf you are in the market to buy a home this year, you may be confused about how much money you need to come up with for your down payment. Many people you talk to will tell you that you need to save 20% or you won’t be able to secure a mortgage. The truth […]

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The Enormous Divide Between the Headline and the Truth

The Enormous Divide Between the Headline and the Truth | Simplifying The Market“I have observed that not the man who hopes when others despair, but the man who despairs when others hope, is admired by a large class of persons as a sage.” – John Stuart Mill (1840s) Even back in the mid-1800s, people knew that negative news sells. That is still true today. All forms of […]

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How to Get a Better Perspective on Affordability

How to Get a Better Perspective on Affordability | Simplifying The MarketHeadlines spotlight the fact that buying a home is less affordable today than it was at any other time in more than a decade. Those headlines are accurate. Understandably, buying a home is more expensive now than immediately following one of the worst housing crashes in American history. Over the past decade, the market was […]

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One More Time… You Do Not Need 20% Down to Buy a Home

One More Time... You Do Not Need 20% Down to Buy a Home | Simplifying The MarketThe largest obstacle renters face when planning to buy a home is saving for a down payment. This challenge is amplified by rising rents, which has eaten into the amount of money renters have leftover for savings each month after paying expenses. In combination with higher rents, survey after survey has shown that non-homeowners (renters […]

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